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Gaspar Guerra

Design, Visual Arts & Storytelling

  • Work
  • Art
  • About
  • Contact
- Hi,

I’m Gaspar, a designer and multidisciplinary creator
from Colombia, based in New York.
I tell stories and design brands and experiences.
Whether solo or leading a team I strive for creativity that’s meaningful and memorable, always with the hope of touching minds and hearts.

"Because I can draw it, I can make it happen" Has been my professional motto ever since design visionary Ivan Chermayeff graced me with these words: "A designer that can draw, like yourself, can make any idea a reality. At least on paper". Whether it's directing and producing films and events, bringing to life cross media campaigns, developing immersive experiences and web campaigns, heading an international rebranding, or creating video, packaging and illustrations for a broad array of brands in the music industry, I always do my best to bring a passionate, imaginative and rigorous beat to any project and deliver results that break out of the clutter.


Clients:

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Experience:

In my 15+ years in the industry I've developed work as freelancer or staff for agencies as prestigious as Ogilvy, McCann, Leo Burnett, Lowe and many others. Parallel to my agency work I've done design and video work for the music industry since my school days. From 2007 to 2014 I worked at New York based, independent agency LeadDog Marketing group where I evolved from a designer position to ultimately become the agency's creative lead. After a period of freelancing and building a family I joined CSM sports and Entertainment as VP of Creative for the US in 2020. There I expanded the creative team's services and client pool, during the covid pandemic, leading with a mindset of collaboration and creative excellence.
I'm currently the creative director and co-owner of SOZE, a social impact agency focused in work with culture shaping people, brands and non-profit organizations

Accolades:

2024 - Bronze Shorty Awards Video Ad - The Drum Ads of the Week | 2023 - Winner Ex Awards Best Multicultural Event Campaign | 2022 - Winner Shorty Awards  Micro-Influencer Strategy Audience Honor in Corporate-Community  - Finalist Best Experiential Campaign Digiday Awards - Webby Awards | 2021 - Vimeo Staff Pick | 2020 - Shorty Awards - Digiday Awards Shortlist | 2019 - Gold Winner Ex Awards  | 2017 - Gold Winner Hermes Creative Awards | 2017 - Double Platinum Winner Hermes Creative Awards  - Double Gold Winner Stevie Awards  - Bronze Winner Stevie Awards  - Platinum Winner Marcom Awards | 2016 - Double Bronze Winner Stevie Awards - Double Platinum Winner Stevie Awards - Platinum Winner Marcom Awards |                                                                                                                    2013 - Silver Winner W3 Awards - Webby Awards Official Honoree | 2012 - Communication Arts Web Picks  - Winner Applied Arts Design Awards | 2011 - Site of the Day - Best Web Design Awards  - TheFWA - Public Shortlist Selection - Silver Winner W3 Awards - Silver Winner Reggie Awards - Aiga Member Gallery Feature | 2010 - BizBash New York Event Style Nomination | 2009 - Webby Awards Official Honoree  - Double Bronze, Gold Winner PromaxBDA Awards  - Gold EX Awards | 2008 - Latin Grammy Nomination